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Subscribe to FCER's The Week in Chiropractic
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FCER News Release For Immediate Release: August 15, 2007 Contact: Tom Blackett, APR 380 Wright Road, Norwalk, IA 50211 USA Phone: 800-622-6309 or 515-981-9888 Fax: 515-981-9427 • E-mail: teblackett@fcer.org Promote Your Practice and Benefit FCER’s Education and Research Programs October is National Chiropractic Month, and a kit of materials for practitioners to use in planning and promoting a Patient Appreciation Day during this or any time are available from the Foundation for Chiropractic Education and Research (FCER). The Patient Appreciation Day Kit is only $22, and contains sample patient letters and media releases, a poster that can be customized to the practice, pamphlets, Patient Appreciation Day logos, sample radio spots, advertisement check list and more to help doctors of chiropractic and staff organize a Patient Appreciation Day to the last detail. “The doctors who have used this kit have found it to be a complete resource for organizing this type of day which not only benefits the practitioner and patient, it serves as a fundraiser for FCER,” Vincent P. Lucido, DC, FCER President, said. “The Patient Appreciation Day materials are attractive and easy to understand, and conveniently outline the various steps to conduct a successful, professional and ethical day. Plus, doctors will be helping to promote National Chiropractic Month, which is a special benefit,” he added. FCER’s Patient Appreciation Day program was introduced as a way for doctors to strengthen relationships within their community, and increase awareness of chiropractic research. On the chosen day, the doctor will provide either a treatment for current and former patients, or an examination for new patients. In return for this service, patients will make a contribution to FCER (a 501(c)(3)). The kit may be ordered online at www.fcer.org/html/PADP/PatApprDay.htm. Or, call 800-622-6309 to place an order. FCER advises doctors to check the current laws in their state that govern the enlistment of new patients on a donation-for-service basis. FCER is the chiropractic profession’s oldest not-for-profit foundation, serving the profession since 1944. It is based in Norwalk, Iowa, and has as its mission to “Translate Research into Practice” by granting funds for research and producing practitioner and patient educational materials including teleconferences, CDs, books, and pamphlets. FCER is developing the profession’s only Evidence-Based Resource Center. -30- |
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